What makes Gobble Sticky different?

We are often asked what makes Gobble Sticky stand out from other similar products. Here we try to summarize the most important differences:

Contents:

Gobble Sticky contains over 90% attractant ingredients. Even the binder we use (which is natural) is itself enticing to a variety of species. We do not rely on one raw material or one "smell", but combine a number of different ingredients in each product. By using both natural raw materials and pure molecules, we can create a product that provides complex and powerful signals that last a long time. 

Similar products often contain from a minimum of 60% to over 90% paraffin oil or petrolatum, leaving room for a much smaller proportion of enticing ingredients. 

Use:

Gobble Sticky can be applied directly to lures, jigs and other artificial baits. There is no need to rub it in or let it dry. It still stays on the bait longer than other products we have tested. 

The development:

We do most of our testing on wild fish in the sea and water here in Norway. Using underwater cameras, we see how different species react to different lures and mixtures of these. We also use a network of keen fishermen who test Gobble at home and abroad to see how it works in use. 

The usual way to test similar products is to use aquariums and tanks with more or less tame fish that are used to being fed. Our experience is that tank testing is a good tool, but that the results do not always match those obtained in the wild. 

Sustainability and environment:

Our products are biodegradable and sustainable. We use leftover raw materials from food instead of products made from wild fish. We also choose not to use products made from krill and redfish as we believe it is wise to harvest minimally from the bottom of the food chain. 

We do not use petroleum-based products such as Vaseline and paraffin oil. 

Where possible, we shop locally, most of the raw materials are produced in Norway, and we produce and package Gobble at our factory in Haugesund. 

We use aluminum tubes to minimize the use of plastic. These are also completely airtight and light-tight. This is important as we use natural raw materials that will be affected over time if exposed to UV radiation and oxygen.